Sales + Marketing English (B1 - C1)

Inhalte (General)

  • Specialist vocabulary: marketing English
  • Specialist vocabulary: sales English
  • Corporate ethics in marketing
  • Building business vocabulary
  • Sales negotiations
  • Presenting a marketing strategy
  • Presenting your product(s) to other cultures
  • Customer care, dealing with compaints
  • Grammar

Zielgruppe (Target Group)

Employees who work in marketing and/or sales

Ziele (Objectives)

Upon completion of this course the participants will be able to:

  • Make efficient use of specialist vocabulary
  • Communicate in realistic business situations in English
  • Understand business documents in English
  • Handle complaints and problems in English
  • Deal with international customers/colleagues

Methodik (Course Instruction Methods)

  • Role plays based on realistic business situations
  • Business communication games
  • Case studies
  • Business simulations
  • Vocabulary building exercises
  • Business functions (business functions are the elements needed to communicate effectively in business)
  • Sophisticated language exercises to increase awareness of subtle differences in meaning

Required Level

Intermediate and above (B1)

Tel.: +49 (0)8092 84596